We created a spec campaign for Hyundai. Without an actual client order but brimming with numerous ideas, we brought to life our concept for a modern Hyundai campaign. At the heart of the campaign was the car itself, the hydrogen-powered Nexo. The primary focus was to redefine Hyundai's storytelling, aiming to evoke emotions in the viewer.
Credits
Director: Till Maier
Producer: Lea Staron
Director of Photography: Anton Blattner
1st Assistant Camera: Malte Papenfuß
Gaffer: Lukas Eicher
Lighting Assistant: Christoph Gumbel
BTS Photographer: Simon Wernet
Editor: Michel Daum
3D Artist: Jakob Ostermayer
Color Grading: Tobias Stulz
Music & Sound Design: Justus Fischer